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Note: Glass Half-Full or Half-Empty: An Analysis of Oakville Hills Cellar, Inc. v. Georgallis Holdings, LLC

Published onAug 07, 2022
Note: Glass Half-Full or Half-Empty: An Analysis of Oakville Hills Cellar, Inc. v. Georgallis Holdings, LLC

18 Wake Forest J. Bus. & Intell. Prop. L. 164

Wine plays a major role in the lives of many Americans. The
United States has held the title of the world’s “largest consuming
nation” of wine for the past several years. In 2015 alone, Americans
consumed 913 million gallons of wine, an increase of 27 million
gallons from 2014. The United States is also home to one of the
world’s largest wine markets, with a production of 768,088,776
gallons of wine in 2015. With wine shipments to the United States
totaling 384 million cases of wine, contributing about $55.8 billion to
the economy, it is no wonder that wine producers have incorporated
wine marketing into their businesses.

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